Given the recent spate of commercial flops, has Bollywood become immune to star power?
The channel has begun forensic investigations into the leak of the next episode, which was put up on Reddit three days before the official release.
Fathers and sons have had a vexed relationship throughout myth, says Arundhuti Dasgupta.
Competitive price will face stiff challenge from incumbents such as DD Free Dish
'Women's cricket just had a huge boost with the way our team performed in the World Cup.' 'Why not take advantage and lay the groundwork to launch a women's IPL?'
The former Team India captain, who has invested in entertainment company Flickstree, in conversation with Romita Majumdar & Urvi Malvania.
Pocket Aces creates content across 3 channels and reaches over 40 million people weekly on its own properties
The company behind brands like Aquaguard focuses on technology to differentiate brand, rethinks communication strategy.
The movie has attracted 60 brands as merchandise partners and seven media partners
At Rs 21 crore, the film recorded the lowest Eid release opening figures for the star since 2012.
'Clearly, no hero can become one without a loyal and unquestioning set of followers.' 'But how does one deal with them once their purpose is served?' asks Arundhuti Dasgupta.
The question that is being asked is: Does the GST campaign gain from his all-too-familiar face taking forward its message or will brand fatigue flatten the impact?
Actors and sportspersons are increasingly blacklisting products like colas and fairness creams. Urvi Malvania explores what lies behind the concern among endorsers over brands they promote and how will it impact both.
NDTV will become a full time infotainment and entertainment channel
How a small-town theatre actor is navigating his way in the world of endorsements, using his Bollywood playbook as a guide.
Many scholars have suggested that the importance of the cow and her association with the pantheon grew with the growing influence of the cult of Krishna,' says Arundhuti Dasgupta.
L&T Infotech hits the refresh button, rebrands itself as LTI With a new name, colour palette and business focus, L&T Infotech looks to break free of its past
Its worldwide gross is already a staggering Rs 1,250 crores.
The cricket icon is a co-owner of the Chennai franchise, one of the new teams added to the sport league
Not only is the number of native language users set to grow faster than English users over the next five years, these users are more likely to lead a more active digital life. Arundhuti Dasgupta & Urvi Malvania find out how brands are rethinking digital marketing plans to accommodate this.
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